How Are PR Companies in India Shaping Corporate Futures?
The Changing Face of Brand Communication A public relations agency was once seen as a behind-the-scenes player. That’s not the case anymore. In India, these agencies are stepping into key roles. They’re helping brands stay honest, visible, and prepared for anything. Whether it’s handling a social media backlash or managing a product launch, pr companies in India are now involved in every step. They're not just building media lists. They’re building trust. Why PR in India Has a Bigger Role Now The Indian audience has changed. People don't rely on ads. They ask friends, check Google reviews, and look up brand stories before buying. So, what does this mean for a public relations agency ? It means the work starts long before a press release goes out. A few major shifts in PR today: Conversations happen online and in real time People expect quick, honest answers from brands Silence from a brand can be louder than any message In short, communication is now a two-w...